🏡 Reverse Mortgage Leads

LeadsDataServices — Your One-Stop Data Solution Provider

How It Works

Our proprietary lead model pinpoints senior homeowners who are excellent candidates for HECM. By utilizing our advanced analytic abilities along with our defined senior homeowner demographics. We strategically market to those who are relevant and most likely to respond. Creating an efficiency lead cycle you can rely on.

Filter Criteria

  • Nationwide coverage in your licensed states
  • Age: 62+ (Must be 62 or older)
  • Homeowner with property equity
  • Property value data
  • Mortgage balance and LTV ratio
  • Income and employment status
  • Requested a quote with an agent

Script Validation

Introduction

Hi, may I speak with (First Name)?

Reason for Call

Mr./Ms. ______, this is _______ from the reverse mortgage savings network. The reason for my call today is that you inquired about a free, no obligation reverse mortgage quote.

Qualifying Question

Do you have a moment right now for a free assessment? (Must be "YES" to initial question)

Rebuttal (I'm not interested)

If you could eliminate your monthly payments or supplement your income all while retaining complete ownership of your home...Would you consider a reverse mortgage (contact name)? (Must be "YES", If "NO" → Reject)

Qualification Questions
  1. Name, address, phone #?
  2. Existing mortgage balance? (LTV auto-calculates and cannot exceed 50%)
  3. How much are your monthly payments? Are you current?
  4. What is your interest rate and term?
  5. Who is your current lender?
  6. Do you have a 2nd mortgage?
  7. What is your current age? (Must be 62+)
  8. Do you have a spouse? If so, age?
  9. Employment status? (Retired, Working)
  10. Annual income or retirement income?

If you can please provide your home or cell phone number as well, in case they can't reach you on this one?

Congratulations! You pre-qualify for a no-risk assessment. Do you have 10 minutes right now to speak with an agent?

Lead Example

DATE1/3/2020 11:24:06
LEAD REF4039854
FIRSTGail
LASTStratton
PHONE-1818-555-4444
PHONE-2818-333-2222
ADDRESS321 Main St.
CITYGlendale
STATECA
ZIP91205
EMAILGail.Stratton@example.com
PROPERTY VALUE$340,000
MORTGAGE BAL$60,000
LOAN-to-VALUE17.65%
LOAN TYPEReverse Mortgage (HECM)
INCOME$35,000
EMPLOYMENTRetired
AGE70
RATE5.125%
TERM30-Yr Fixed
PAYMENT$1,050
LENDERWells Fargo
CREDITGood (670-739)
PROPERTYSingle Family

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